Cass Business School's professor of consumer marketing, Vince Mitchell, explains that Big Data differs from ordinary market research in that it is unobtrusive - hence the concerns about privacy. But he adds that Google is a prime example of clever use of Big Data - from using Android mobile phone signals to work out how traffic is behaving to Google Trends, the company is leading the way in trends analysis.
Nakul Sharma is the founder of Hostmaker, which manages lettings on behalf of their owners.
Feeling threatened by the new kids on the block? Unruly co-founder Sarah Wood shares the small steps for leaders that will bring about big changes.
Antoine Frérot tells MT about his plans to grow the French utilities giant, the importance of the 'circular economy' and why more leaders should get into art.
Entrepreneurs can't change the macro environment so knuckle down and stay alert, says Paul Lindley.
The social media giant has spent an undisclosed amount on TBH, which lets teens send anonymous compliments to each other.
Brexit won't mean you can ignore the new EU data protection regime.