But according to EU rules, her products don't qualify as fruit spread or reduced sugar jam either. McKenna says her business is now trapped in a 'no man's land'.
Now McKenna has a-peeled to the EU for more clarity, after she received another letter saying labelling her products ‘conserve’ was wrong, too. Why’s this happened? Tesco jam buyer Jam[e]s Moyle said ‘Clippy’s… are – almost unbelievably – the first ever jam-like product to use apples in the recipe’. Core, blimey.
- Source: Daily Mail