2010 Results
'Britain’s Most Admired Companies' is a survey created and conducted by Professor Mike Brown of Birmingham City Business School. The results are officially and exclusively published by Management Today, the 2010 ranking appeared in the December 2010 issue of MT.
What are the Britain’s Most Admired Companies Awards?
The awards are a peer review of corporate reputation. Canvassing the opinions of 200 of the UK’s largest companies, they are the only awards of their type in the UK.
Methodology:
Using responses from board level representatives, as well as analysts and City commentators, the survey is a peer review of corporate reputation, as seen by a company's most clued-up critics - its competitors.
The survey covers more than 200 companies, the ten largest listed firms in each of 22 or more sectors. Analysts at leading City investment firms are also polled. Respondents rate the other companies in their own sector on each of nine performance criteria (see overleaf) on a scale of 1 to 10 (1 being very poor, 10 being excellent).
The Top Ten (click on the icon for more)
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Top rated by...
And we look at 24 sectors: |
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Additional Information
Sponsor
The Britain's Most Admired Companies Awards are an important indicator of the success of the highest performing companies in British business and as a result Accenture is delighted to be Management Today's partner for the 2011 Awards.
Unilever takes the top position
A bumpy ride that's far from over
With its long history of trying to do the right thing, Unilever’s championing of sustainability throughout its supply chain made it an obvious winner of the title of Britain’s Most Admired Company.