About the Smart Finance Series
How to do more with less is a challenge that businesses of all sizes are familiar with in the current climate of weak consumer confidence and ever-tightening budgets.
Expanding the business whilst cutting back on costs is a difficult juggling act – and it’s up to the Chief Financial Officer to find a way to do both.
At the same time, the CFO’s role is changing. It is becoming a lot more strategic but also more technological, as mobile and online developments continue to present new challenges.
In association with Barclaycard, MT has developed the Smart Finance Series. This series is an in-depth look at how finance is changing in these tough times in order to help business achieve that golden word: growth.
In Barclaycard's survey of 205 execs, almost a third said finding new business is one of the biggest challenges they face this year, followed by rising costs and holding onto customers.
A chief financial officer is ideally placed to spot new opportunities and develop the relationships that help a business grow, Barclaycard's Eduardo Vergara says.
We’ve talked to leading finance experts and CFO’s to provide a programme of video interviews and features packed full of insights and analysis on how finance is innovating despite uncertain economic waters.
Investors aren't confident about the professional network's future.
There are times when you really need a good brief. But they sure know how to charge.
The former pharma CEO's attitude towards public relations needs to be seen to be believed.
It looks like Barbie's after a My Little Pony.
The online takeaway firm has a global appetite.
Grainne Kelly's BubbleBum creates inflatable car booster seats for 'big kids'.
It can be a costly mistake or a fast-track to brand recognition - so how can you make sure an ad campaign pays off?
The collapse of Rebus could cost investors £800,000. A small price to pay for a financial revolution?
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