John Vincent: Things we know and unlearn (then have to learn again)

There are things we know in the playground that the world of 'business' helps us forget. Like profit.

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Last Updated: 31 Aug 2010

Most kids know that if they are going to sell sweets in the playground they need to sell them for more than they bought them. So why is it that when I spoke to a senior sales director at a business last week, he said that sales had been going really well - but that the Board had been upset because they had not been selling for a profit. That interfering Board, it appeared, was getting in the way of some very big contracts. Why is it that so many businesses and sales people have no sense and visibility of profit? Bureaucratic structures? The ego attached to sales and volumes? [...CONTINUED]


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John Vincent: Things we know and unlearn (then have to learn again)

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