Reputation Matters

As the saying goes: it takes a lifetime to build a reputation, but a moment to lose it. 

Unilever has dodged a Kraft-branded bullet

Unilever has dodged a Kraft-branded bullet

UPDATE: But the Brylcreem to ice cream giant won't be the last British treasure to...

What's in a name? Plenty, especially if it's Trump

What's in a name? Plenty, especially if it's Trump

From a top trump to a bottom burp, the alternative meanings of the presidential patronym...

5 steps to making your business more eco-friendly

5 steps to making your business more eco-friendly

Dust off your bike and get out the recycle bins.

Why CEOs should think twice before challenging politicians

Why CEOs should think twice before challenging politicians

Standing up for your values is all well and good but be prepared for a...

The man who made London 2012 the safest Olympic build on record

The man who made London 2012 the safest Olympic build on record

SPONSORED: Health and safety supremo Lawrence Waterman on why getting risk management right can give...

5 companies that got risk wrong - and paid the price

5 companies that got risk wrong - and paid the price

SPONSORED: Health and safety failings can have grave consequences - and new, larger, fines are...

Activist CEOs: Why the common good makes common sense

Activist CEOs: Why the common good makes common sense

Bosses should think in terms of human value, not shareholder value.

Businesses are failing to manage operational risks effectively

Businesses are failing to manage operational risks effectively

SPONSORED: More than 45% of British businesses admit they could be better at managing emerging...

Facts are still sacred in the post-truth world

Facts are still sacred in the post-truth world

We shouldn't dismiss all dissenting opinions as false, writes Tata Limited boss David Landsman.

More businesses should nail their political colours to the mast

More businesses should nail their political colours to the mast

Silicon Valley is standing up to Trump, but it's not just tech firms that ought...

There's such a thing as too much purpose

There's such a thing as too much purpose

The best companies know why they exist and where they're going, but it's madness to...

Why every business needs to be prepared for a crisis

Why every business needs to be prepared for a crisis

Don't get caught with your trousers down.