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Slogan Doctor: Magnet - "What happens in your kitchen?"

01 Jun 2010 | by John Morrish

Kitchen supplier Magnet's slogan, devised by JWT and introduced in summer 2005, is unusual in two ways.

Blind Man gaffe highlights the danger of mail merges

20 Feb 2009

Mail merges are a great way to personalise marketing material - but they can also go horribly wrong...

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