Stat of the day: £142,000

The salary being offered to the Government's new 'Twitter Tsar'.

by Elizabeth Anderson
Last Updated: 09 Oct 2013

The Government is looking for a new ‘Director of Digital,’ or as some have (rather unkindly?) preferred to describe it, a ‘Twitter Tsar.’ And with a salary of £142,000 it’s an attractive offer. After all, it’s only £500 less than what the PM earns himself.


According to the job description, which has been posted on the civil service jobs website, ‘The successful candidate will have a proven credibility in transformation through the delivery of digital channels and engagement together with a track record of leading digitally enabled change at a strategic level, in a large federated organisation with complex delivery chains.’ Roughly translated, that means embracing social media and building a decent website…we think.

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