Stat of the day: 1m

The number of irate Netflix users expected to switch off for good after the service announced a price hike.

by
Last Updated: 09 Oct 2013
Users of online film streaming service Netflix are on the verge of abandoning it in their droves: apparently, 1m people are planning to cancel their subscriptions in the US because the company is pushing up prices.

Netflix dropped a spoiler of its own when it said its subscriber numbers will drop to 24m at the end of Q3, down from July’s 25m. Users aren’t happy because the company is splitting its DVD subscription and online streaming packages into two separate fee-paying services. If people choose to splurge on both at once, that’s a 60% price rise. For that much, the next series of Mad Men might have to wait…

Find this article useful?

Get more great articles like this in your inbox every lunchtime

Subscribe

Get your essential reading delivered. Subscribe to Management Today