SWITZERLAND: COLOURING IN THE FIGURES - FORBO.

SWITZERLAND: COLOURING IN THE FIGURES - FORBO. - A company from Switzerland, known hitherto for the cuckoo clock and a rather unflamboyant style of management, has developed an ingenious system for conveying corporate information. Forbo, an international

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Last Updated: 31 Aug 2010

A company from Switzerland, known hitherto for the cuckoo clock and a rather unflamboyant style of management, has developed an ingenious system for conveying corporate information. Forbo, an international and decentralised manufacturer of decorative household products, sought a means of communicating simple financial data to its 8,000 workforce across 80 group companies. CEO Rene Ruepp decided on a system of colour coding. In this way annual figures are presented in red for the current year (signifying 'bloody reality'), blue for the previous years ('water under the bridge') and green ('hope') for the future. To date the company's performance has been impressive, with last year's profits up by 20% - which means that they've just gone into the red - or is that the blue?

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