Who said it?

'The average consumer would infer, from the image of the woman sunbathing, in a bikini, with a cocktail, that the promotion included fares to destinations warm enough to sunbathe in swimwear' - A statement from the Advertising Standards Authority explains why the watchdog banned a Ryanair advert that promoted tickets to 'a place in the sun': the average temperatures were a rather chilly 0-14C.

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Last Updated: 09 Oct 2013
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