Contrast Beckham's fortunes across the pond with those of baseball player Bert Blyleven, a technically brilliant pitcher who began a 22-year career in 1970. Blyleven failed to reach baseball's coveted Hall of Fame despite reams of impressive stats. Unlike Beckham - and many less talented fellow pitchers - his slow and boring style simply didn't catch the eye.
In the boardroom, as in sport, it can be hard to get excited about a business idea that lacks flair, whatever its fundamentals. The tried-and-tested formula of the McDonald's franchise has proved one of the most reliable routes to becoming a millionaire over the past 20 years - and yet I'll bet that you're not about to quit your job and set one up.
Instead, there is a tendency to gravitate towards business opportunities that possess at least some panache or novelty value. But be careful that the seductive nature of a new idea does not cloud your commercial judgment. For every stylish and successful Manchester United or Barcelona, there's a side that forgoes flair to get the result. As many a victorious football manager has said at the end of a game: 'It might not have been beautiful, but it's the win that counts.'