Alternative to combating digital piracy

Product piracy is widespread and significant: in Spain alone, CD sales are said to have dropped by 17 million units because of illegal street vendors.

by IESE Insight
Last Updated: 23 Jul 2013

More generally, counterfeiting reduces the return on investments, can lead to business failure and undermines incentives for technological innovation and intellectual creation.

Traditional policies for combating piracy have focused on prosecuting those who benefit from it, while raising awareness about how piracy affects artists and producers. But lowering taxes on legal products may do more to combat it than a larger police force, it is argued.

Increased policing increases the chance of confiscation and so reduces the profits of counterfeiting. But if that extra policing means higher taxes, it may make legal products more expensive. Lowering sales taxes will make the legal product more competitive compared with pirate copies.

Policies to combat piracy,
Ricard Gil,
IESE Insight, June 2006

Review by Steve Lodge

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