This kind of muddled web is exactly what the book is about - an innovation ecosystem, to give it its more professional name.
It sets out to make a single point. Good companies can do excellent innovation work, identifying customer needs and responding with well-executed products and services, and yet still fail. The reason is that sometimes success depends on changing the way a market works, not launching into one that's ready and waiting.
We all know the VHS/Betamax story. The better technical solution lost because customers wanted to watch something good on telly. The winning team thought about film studios, which were out of their control but relevant. The losers perfected the bit that was theirs, essentially video reproduction.