Books: Three of a Kind - Learn to think counter-intuitively
Reap the rewards of unconventional thinking, with Paul Arden, Dave Allan and Dan Roam.
Whatever You Think, Think the Opposite
Paul Arden
Penguin £8.99
A quirky, well-designed, highly original book that will prod you out of your complacency. Ad-person Arden works his magic, selling you an unconventional way of thinking that will get you looking at a problem, challenge or opportunity in an unexpected way. Full of pithy aphorisms that stick. Refreshing, entertaining and highly recommended - BEST OF ITS KIND
Sticky Wisdom
Dave Allan et al
Capstone Publishing £14.99