Once upon a time, any executive talking about his exit strategy would have been shepherded away for a nice chat with the company doctor in a room with a comfy couch and no sharp objects. Exit strategies implied EXIT, the 1970s name of the Voluntary Euthanasia Society. But exit strategies have made a comeback among those who never say die, including business leaders with a deep fear of being marooned in the wrong market or job at the wrong time. An exit strategy tells you how to find reverse.
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