Britain's Most Admired Companies 2012: No.9 - Paddy Power

In ninth place in this year's BMAC ranking, it's fair to say that Dublin-based bookmakers Paddy Power is seen as a pretty safe bet by peers and pundits alike. It also tops the gaming sector for the second year running.

by MT Staff

Down three places on last year but still a strong showing for the Dublin-based bookie, whose colourful shops have become a high-street fixture across the land. Known for its aggressive advertising, Paddy Power takes the award for quality of marketing. First-half profits rose 21% to ¤68.7m, thanks to strong trading in both its retail and online divisions, helped by 2012’s ‘summer of sport’. It has just opened for business in Italy and is eyeing the US, but hasn’t forgotten the UK. By the end of this year it will have opened 45 new betting shops here.

- Go to the BMAC homepage

Sign in to continue

Sign in

Trouble signing in?

Reset password: Click here


Call: 020 8267 8121



  • Up to 3 free articles every 90 days
  • Free email bulletins

Register Now

Take a free trial

Get 30 days unrestricted access to:

  • All the latest news, trends, and developments.
  • Exclusive interviews with CEOs and thought-leaders
  • MT Classroom - giving you an academic grounding without expensive courses
  • Management Matters and other in-depth content.
  • Daily bulletins straight to your inbox

Take a free trial today