Britain's Most admired Companies 2012: Quality of marketing

Getting the message out there is increasingly an art form: audiences know what they like. Here, firms are ranked according to the quality of their marketing and their message-spreading efforts.

by MT Staff

BMAC: Top 10 rated by the quality of their marketing

1 Paddy Power 9
2= Tullow Oil 8.8
2= Virgin Atlantic 8.8
4 BSkyB 8.58
5 John Lewis Partnership 8.38
6= Pfizer (UK) 8.17
6= BG Group 8.17
8 Rolls-Royce 8.14
9 Domino's Pizza 8.1
10= Berkeley Group 8
10= Royal Dutch Shell 8

Download a PDF of MT's feature, containing all BMAC 2012 data

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