The former CFO who took over the hot seat from James Murdoch last December, Darroch has reintroduced door-to-door sales teams in a bid to keep his customer base growing. It seems to be working so far - subscriber numbers hit 9 million in the three months to October, up 5% on last year. That's nearly three times as many as arch-rival Virgin. Rates of churn remain impressively low, too. But he's under the Ofcom spotlight, owns a big chunk of dead-duck ITV and may be forced to sell some of Sky's valuable broadcast rights to competitors at bargain prices.
Sign up to Management Today's bulletins for an incisive view inside world-class businesses.
Innovation, joy and fear feature in our list of new releases.
ONE MINUTE BRIEFING: FMCG boss Elio Leoni Sceti found a clever opportunity for market leader Reckitt Benckiser to "grow the pie" for dishwasher detergent.
Six authors will share their radical ideas to improve work at the Future of Work is Human literary festival on 29th January.
ONE MINUTE BRIEFING: Bruce Daisley shares how he prioritises quality over quantity.
Business 4.0 requires radical honesty from its leaders, says reformed spin doctor Robert Phillips.