Britain's Most Admired... Quality of marketing

Buoyed by an expensive and hugely successful advertising campaigns for its food and its clothing ranges, M&S was the clear winner in the marketing category.

Published: 27 Nov 2007

Last Updated: 09 Oct 2013

1. Marks & Spencer – 9.17
2. British Airways – 8.25
3. Tesco – 8.21
4. BSkyB – 8.06
5. Admiral – 7.89

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