Cass Business School's professor of consumer marketing, Vince Mitchell, explains that Big Data differs from ordinary market research in that it is unobtrusive - hence the concerns about privacy. But he adds that Google is a prime example of clever use of Big Data - from using Android mobile phone signals to work out how traffic is behaving to Google Trends, the company is leading the way in trends analysis.
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After a management buyout, car valet business MotorClean found private equity backing a double edged sword.
Whether that's a good thing is up to you, says author Steven van Bellegham.
Leadership from a distance requires a careful study of human nature, says L&D specialist Sudhakar Sampath.
Set up shop and they shall come? Not so fast, says private equity investor Chris Hurley.
Moving office? Restructuring? New IT system? Change needn't be painful if it's managed well.
Finding time, living fearlessly and leading at speed are on this month's boardroom reading list.
