Danielle Lloyd's naked fury over Carphone data breach

Model Danielle Lloyd is suing Carphone Warehouse after an employee copied explicit images from her phone.

Last Updated: 31 Aug 2010

If you're after a refreshing twist on the issue of data loss, after the monotony of endless government laptop gaffs, this is it.

The employee, who worked at a London branch of Carphone Warehouse, is said to have taken copies of the images, thought to contain intimate shots of Lloyd before and after surgery, after she bought a new handset and asked for the data from her old phone to be transferred across. In March last year, she learnt the employee had approached five national papers with the pictures. Now her decision to sue the mobile retailer and its employee for £50k each provides a clear reason why companies should treat data protection seriously.

Lloyd wrote to the High Court saying she had ‘suffered great mental distress and shock' after discovering the photos had been seen, copied and sent across the country. The fact that she's a glamour model, whose parts are hardly unknown to eyes of the Sun or Nuts readers - exactly the target audience for the unsolicited shots - shouldn't make any difference. Glamour models have rights too.

Meanwhile it's hardly less distressing for Carphone Warehouse, which will suffer from questions being raised about exactly who is accessing our private data when it's in their hands and for what purposes. The company has quite wisely dismissed the employee.

The story does throw up a couple of general pointers regarding companies' handling of customers' data: one is to brief your staff thoroughly on the importance of integrity, and respecting customers' property, when dealing with potentially sensitive data. Another is to try to avoid employing the type of person who'd take such data and try to make a few quid out of it in the first place.





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