Decisions: Terri Kelly - WL Gore & Associates - CEO and president of the US gore-tex maker


... was to take a leap outside of my comfort zone. A lot of people didn't think it was possible to sell Gore-Tex fabrics to the armed forces, and one of my early projects was to develop just that. I knew nothing about the military or its specifications, so the learning curve was just phenomenal. There was a lot of scepticism as to whether we'd ever succeed, but that was the beginning of a whole new technical segment for our fabrics business. It's now one of our most successful, so that's a source of pride. I learnt a lot from the experience. At the time, I questioned whether I could be successful.

Another best decision was marrying my husband. If I think about my work and that we have four children, it's quite a juggling act, and having someone who supports me is really great. I always feel that there's a healthy balance for me in being able to pursue what I love to do and yet still have a family that is stable. My husband started in banking, but when we ended up having our twins he decided to call it quits, so he's running the household right now.


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