The evolution of the digital director

In the internet age, technology permeates every area of business. So why are there not more techies in the boardroom? MT goes in search of the lesser spotted chief geek.

by Andrew Saunders

Illustration by Matt Harrison Clough

Looking back over the many changes in the 50 years since MT was first published, one paradox in particular stands out. When it comes to the way we run companies in the UK, why has the influence of technology so completely outstripped the influence of the technologists, the people who implement and look after it?

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