I was hired to fix Uber’s toxic culture - and I did. Here’s what I learned

Harvard’s Frances Frei reveals how you know when your values have gone rotten, and what you can do about it.

by Adam Gale

Corporate cultures are powerful, stubborn and rarely deliberate. They evolve over time as a consequence of thousands of small decisions and signals, and once formed they are exceptionally difficult to change. 

Yet if there are problems with your culture, don’t give up hope. Even the most corrosive of organisations can be rehabilitated with the right approach, as Uber’s experience shows.

In 2017, whistleblower Susan Fowler revealed the extent to which the ride sharing start-up had gone off track. Her now-famous blog painted a picture of Uber as a dysfunctional den of misogynistic bro culture. 

Please sign in or register to continue.

Sign in

Trouble signing in?

Reset password: Click here

Email: mtsupport@haymarket.com

Call: 020 8267 8121



  • Up to 4 free articles a month
  • Free email bulletins

Register Now

Become a subscriber

From £66 a quarter

  • Full access to managementtoday.co.uk
  • Exclusive event discounts
  • Management Today's print magazine
  • Plus lots more, including our State of the Industry Report.

Choose a Package