Lessons in generating ideas, from YouTube

Your fountains of knowledge this week: Baldrick, Butch Cassidy, and Monty Python's Brian.

Last Updated: 31 Aug 2010

‘You’ve got to think for yourselves,’ urges Brian in Monty Python’s religious spoof. He struggles to get his message across, given that he’s confronted with the largest collection of yes men in cinema history. A tip for bosses: employ people who offer nothing but a nod of agreement.

Who’s to say the guy serving coffee in the canteen doesn’t have the solution for your flagging marketing campaign or unremarkable sales figures? Invite input from unlikely sources. It works for Prince George in this clip, even if Blackadder isn’t too happy about the implications.

In Butch Cassidy and the Sundance Kid, a simple brainstorming session takes an unsavoury turn. When one of his team points out that Butch had invited them to challenge him, he replies with logic that no good leader should find themselves using: ‘That’s because I figured none of you would do it.’


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