MT AWARDS FOR MANUFACTURING: Winner Best Household and General Products Plant; Winner Best Supply Chain - The Jungheinrich Award, Ginsters

MT AWARDS FOR MANUFACTURING: Winner Best Household and General Products Plant; Winner Best Supply Chain - The Jungheinrich Award, Ginsters - The Cornish pasty seems an unlikely vehicle of economic regeneration. But Ginsters, which manufactures Original Cornish Pasties and a growing range of slices and chilled savouries at its bakery in Callington, Cornwall, believes passionately in a local sourcing policy that goes far beyond the usual lip service. In fact, it is a vital element in the company's success.

The Cornish pasty seems an unlikely vehicle of economic regeneration. But Ginsters, which manufactures Original Cornish Pasties and a growing range of slices and chilled savouries at its bakery in Callington, Cornwall, believes passionately in a local sourcing policy that goes far beyond the usual lip service. In fact, it is a vital element in the company's success.

Ginsters, the fastest-growing part of privately owned Samworth group, is unlikely to find a Cornish supplier of pepper - a vital flavouring - or automation, a key part of its manufacturing process. But 32% of its raw materials do come from farmers and other suppliers within a 20-mile radius. That's pounds 7 million and rising as local providers' chicken and pork come on board.

But the effect goes further than the immediate boost to the Cornish economy.

Sign in to continue

Sign in

Trouble signing in?

Reset password: Click here

Email: mtsupport@haymarket.com

Call: 020 8267 8121

Register

FREE

  • Up to 4 free articles a month
  • Free email bulletins

Register Now

Become a subscriber

From £66 a quarter

  • Full access to managementtoday.co.uk
  • Exclusive event discounts
  • Management Today's print magazine
  • Plus lots more, including our State of the Industry Report.

Choose a Package