Published: 15 Sep 2011
Last Updated: 09 Oct 2013
It’s our penultimate video of Risky Business Week (we’ve got one more this afternoon) – this time with James Alexander, a man for whom accurately weighing up risk is a vital part of his job: he’s one of the founders of peer-to-peer lending site Zopa. Alexander tells us why the decision to get involved in the site’s inception was surprisingly easy. ‘Ask yourself what is the worst that could happen,’ he says. ‘For me, the worst that could happen wasn’t bad at all.’
Alexander also laments most people’s attitude to risk. ‘It’s almost as though humans are conditioned to over-state risk. We’re pre-determined to take the least risky option.’
He also describes his experiences with the Financial Services Authority, and explains why it getting it on board was difficult. ‘It didn’t care about us until the day we launched. We were ignored, rather than supported.’
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