Natasha Mudhar, 35

CEO, Sterling Media

by MT staff

Mudhar is at the helm of Sterling Media, the London-based PR agency started by her mother Teji Singh in 1995. Her hero campaigns range from launching Aston Martin in India to popularising Harrods in the Middle and Far East. Part of the core team at Richard Curtis’s Project Everyone, Mudhar was behind the global launch of #WhatIReallyReallyWant – a remake of the Spice Girls’ Wannabe video designed to raise awareness of female inequality which totted up 150 million views

Sign in to continue

Sign in

Trouble signing in?

Reset password: Click here

Email: mtsupport@haymarket.com

Call: 020 8267 8121

Register

FREE

  • Up to 4 free articles a month
  • Free email bulletins

Register Now

Get 30 days free access

Sign up for a 30 day free trial and get:

  • Full access to managementtoday.co.uk
  • Exclusive event discounts
  • Management Today's print magazine

Join today