This nursery start-up shows innovation doesn’t have to be hi-tech

Thanks to Silicon Valley’s marketing nous, the term start-up tends to conjure up something radical, disruptive and devilishly hi-tech.

But as the story of nursery start-up Storal Learning shows, sometimes the opportunity to innovate can be found somewhere more prosaic.

Former Amazon category manager Ashwin Grover and KPMG veteran Varun Chanrai didn’t really have an idea of what they wanted to do when they decided to found a business together in 2014, other than wanting it to present a genuinely sustainable opportunity.