The real Olympic winners

Stat of the day: 31% - The amount the number of people travelling into London will increase during the 2012 Olympic Games.

by Emma Haslett
Last Updated: 02 Mar 2012
After all the speculation about the Olympics' impact on tourism, head honchos at City Hall will breathe a sigh of relief when they spot this one: the number of tourists coming into London will increase by just under a third during the Olympic Games, according to travel technology firm Amadeus. Apparently, 143% more tourists will arrive on July 26, the day before the Games begin, compared to the same day last year.  

Germans and Americans are apparently the most enthusiastic, with a surge in bookings of 11% and 82% respectively. Perhaps most interestingly, the number of bookings to destinations that have rail links to London, such as Paris and Brussels, have also jumped – which suggests those coming over for the Games want to get in a little European tourism while they’re here…  

Find this article useful?

Get more great articles like this in your inbox every lunchtime

There's opportunity in this recession

A Schumpeterian view of closing businesses.

Is it okay to spy on my staff if I think they're slacking ...

Everything you wanted to know about employee surveillance but were afraid to ask.

The psychology of remote working

In depth: The lockdown has proven that we can make working from home work, but...

A simple cure for impostor syndrome

Opinion: It's time to stop hero-worshipping and start figuring out what greatness looks like to...

I was hired to fix Uber’s toxic culture - and I did. Here’s ...

Harvard’s Frances Frei reveals how you know when your values have gone rotten, and what...

Social responsibility may no longer be a choice

Editorial: Having securitised businesses’ loans and paid their wage bills, it’s not inconceivable the government...