The real Olympic winners

Stat of the day: 31% - The amount the number of people travelling into London will increase during the 2012 Olympic Games.

by Emma Haslett
Last Updated: 02 Mar 2012
After all the speculation about the Olympics' impact on tourism, head honchos at City Hall will breathe a sigh of relief when they spot this one: the number of tourists coming into London will increase by just under a third during the Olympic Games, according to travel technology firm Amadeus. Apparently, 143% more tourists will arrive on July 26, the day before the Games begin, compared to the same day last year.  

Germans and Americans are apparently the most enthusiastic, with a surge in bookings of 11% and 82% respectively. Perhaps most interestingly, the number of bookings to destinations that have rail links to London, such as Paris and Brussels, have also jumped – which suggests those coming over for the Games want to get in a little European tourism while they’re here…  

Find this article useful?

Get more great articles like this in your inbox every lunchtime

Social responsibility may no longer be a choice

Editorial: Having securitised businesses’ loans and paid their wage bills, it’s not inconceivable the government...

Leadership lessons from Jürgen Klopp

The Liverpool manager exemplifies ‘the long win’, based not on results but on clarity of...

How to get a grip on stress

Once a zebra escapes the lion's jaws, it goes back to grazing peacefully. There's a...

A leadership thought: Treat your colleagues like customers

One minute briefing: Create a platform where others can see their success, says AVEVA CEO...

The ignominious death of Gordon Gekko

Profit at all costs is a defunct philosophy, and purpose a corporate superpower, argues this...

Gender bias is kept alive by those who think it is dead

Research: Greater representation of women does not automatically lead to equal treatment.