As CEO of Supreme Creations, India-born Sriram runs the world's largest ethical manufacturer of reusable bags and eco-friendly packaging. Founded by her father 20 years ago, the London-based company produced the first Fairtrade cotton shopping bag for the Co-op and pioneered Tesco's 'Bag for Life'. With Sriram at the helm, Supreme Creations has expanded into Europe and beyond supermarkets: it now supplies the likes of Topshop, Nike and Berlin Fashion Week. She is also the founder of the Wings of Hope Achievement Award, a social-enterprise scheme for students.
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