Face-to-face in 2017? Ha! We’ll all be sending holograms - or clones - to business meetings by then, anyway.
The report also looked into the spending habits of CEOs. Some 75% of business leaders would throw fistfuls of cash at ‘understanding’ customers. They reckon it’s the most important area of business investment. Market research agencies across the land will whoop for joy at the news.
On the innovation front, technology was voted ‘the most important external force impacting organisations’, even more so than economic and market conditions. Facebook:1, Recession: Nil. And CEOs reckon that technology will dictate the future of collaboration, with knock-on effects on staff retention and effectiveness. Basically, 80% of business leaders thinking flexible working is going to be hugely important.
Which brings us neatly back to those holograms. MT’s question is this: how many CEOs will deliberately make their holographic selves more attractive, eh? Maybe IBM will get to that in its next survey…
Check out the nifty IBM infographic (download link on the right)