Stat of the day: 1.6 pints

The volume of the new super-size cup Starbucks is rolling out across its American stores.

by Elizabeth Anderson
Last Updated: 06 Nov 2012

It was only a matter of time before the ‘bigger is better’ concept was applied to Americans’ penchant for coffee.  

From today, Starbucks customers can order the massive ‘Trenta’ cup which holds 1.6 pints of liquid - or 917ml. The super-size portion, which can be used for iced coffee, iced tea, and iced tea lemonade, will go on sale across stores in 14 states this week; with a nation-wide rollout completed by May.

Sadly for British coffee-addicts, we're going to have to be content with a 455ml (16oz) Grande for the time being, as there are no plans to introduce the cup to the UK just yet. Apparently, there just isn’t the demand over here for a drink of such epic proportions. Try telling that to bleary-eyed long-distance commuters...

Find this article useful?

Get more great articles like this in your inbox every lunchtime

Want to encourage more female leaders? Openly highlight their achievements

A study shows that publicly praising women not only increases their willingness to lead, their...

Message to Davos: Don't blame lack of trust on 'society'

The reason people don't trust you is probably much closer to home, says public relations...

Dame Cilla Snowball: Life after being CEO

One year on from stepping back as boss of Britain's largest advertising agency, Dame Cilla...

How to change people's minds when they refuse to listen

Research into climate change deniers shows how behavioural science can break down intransigence.

"Paying women equally would cripple our economy"

The brutal fact: underpaid women sustain British business, says HR chief Helen Jamieson.

Why you're terrible at recruitment (and can AI help?)

The short version is you're full of biases and your hiring processes are badly designed....