Stat of the day: 4 billion

The number of videos watched on YouTube every day.

by Emma Haslett
Last Updated: 09 Oct 2013
For years, YouTube has been cracking out the hyperboles, but according to stats posted by the site yesterday, it’s now more popular than ever. More than one hour of footage is the posted on the site every second (that’s 86,000 hours a day), while 4 billion videos are watched every day.

It’s impressive stuff, considering the fact that the site was only launched in 2006. As a YouTube spokesperson pointed out, its rise in popularity has been staggering. ‘In 2007 we started at six hours, then in 2010 we were at 24 hours, then 35, then 48 and now… 60 hours of video every minute, an increase of more than 30% in the last eight months.’

Of course, some might argue that it’s quality over quantity. After all, the most-watched YouTube star is none other than teen sensation Justin Bieber, who’s been watched on 2.2 billion occasions. Ouch.

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