To be frank, I don't like big, formal business lunches. I don't find them conducive to getting work done. And who has the time for a four-hour meal? I barely have time to keep a once-weekly dinner date with my wife!
I'm not at all a formal person - I run a toy brand, after all - so I like to keep things as relaxed as possible. Also, I am not really into showing off. I don't like talking to people about my plans for the business. I would much rather my work speak for me than I tell you what I intend to do. I wholeheartedly believe that your work should do the talking for you. This is very important for Hamleys.
But in the year since I've relocated to London from Iceland, I have managed to find a favourite restaurant. It's not Nobu or Umu or one of those trendy central London establishments that normally get name-checked in the gossip pages. It's a Nepalese restaurant called Rara near my home in Kew. This is the place I regularly take my wife and family, and any guests we have visiting.
Rara is sufficiently informal to be completely comfortable. The decor is nothing special, but it doesn't need to be, as the food speaks for itself. There is a sweet, yellow dish called butter chicken, and it's absolutely brilliant. The whole family love it at Rara, for the food, the ambience and the service. For me, it's absolutely the best.
279 Sandycombe Road, Kew, Surrey TW9 3LU, 020 8332 1020, www.rara-kew.co.uk
Favourite dishes Butter chicken £8.75
Royal Rara £12.95
Lamb passanda £9.25
Chicken tikka masala £8.25
- Gudjon Reynisson is chief executive of Hamleys