There's no room for fluffiness if you want to get things done

Straight talk and robust action are the watchwords in the business classic Execution by Larry Bossidy and Ram Charan.

by Stefan Stern

Straight talk and robust action - the caricature of American business methods - endure. And if you want a distillation of the hard-headed route to success, this book from over a decade ago does the job well.

The authors were, respectively, a leading CEO (Bossidy) and a strategy guru (Charan). And, perhaps in a response to the failures of the first boom ('Web 1.0'), there is a back-to-basics feel about the text.

If you want to 'execute' well there is no room for fluffiness. ‘You need robust dialogue to surface the realities of business,’ Bossidy and Charan write, ‘the kind that can leave people feeling bruised if they take it personally.’ Straight talk is ‘live ammo’, they say.

Sign in to continue

Sign in

Trouble signing in?

Reset password: Click here


Call: 020 8267 8121



  • Up to 4 free articles a month
  • Free email bulletins

Register Now

Get 30 days free access

Sign up for a 30 day free trial and get:

  • Full access to
  • Exclusive event discounts
  • Management Today's print magazine

Join today