Many managers fail to appreciate the value of their own voice. You may look smart, your presentation may be well prepared, but if your throat goes dry and your voice gets squeaky, what you are saying will lose its impact. Whether this is at a presentation for potential City backers or around the board table, the implications for your business may be serious.
Few of us enjoy speaking in public or do it well. Many of us have monotonous voices. Women's voices tend to be higher pitched and can sound less authoritative.
Non-native speakers may have difficulty with pronunciation and intonation.
But everyone can improve their voice, and professional voice coaching can help.
The aim of voice coaching is to identify and solve problems resulting from poor posture or bodily alignment, muscular tension or a lack of confidence.
By understanding how your voice works, you can develop better breathing techniques and learn how to release facial, jaw and neck tension that can affect the agility of your voice.
In this way, you will be able to strengthen and develop the resonance and range of your voice, using it to greater effect in giving presentations, seminars or simply addressing your management team. Voice coaching can increase confidence in the clarity of English sound and intonation. It will help you to communicate with more authority and teach you how to retain the attention of your audience.
The potential of your voice should be developed like any other business skill. A good presentation is not just about how you look and what you say. A good voice will enable you and your colleagues to communicate ideas and plans more effectively and to sell the company, its products and services to their full potential. Voice coaching may even help to alter your business's share price.
Madeleine Cannon is a voice coach at Professional Voice. 0181 579 6662.