UK: Let PRofits be your guide to PR.

Public relations companies whose clients made the most profit.

How does one go about picking a good financial PR company? Well, you could do worse than take a look at how much money their clients make. Interestingly, Financial Dynamics and Lowe can both boast more stock-market clients than Brunswick - but, as the figures suggest, with clients such as BA and GEC, Brunswick's are bigger.

RANK COMPANY CLIENT'S AGGREGATE

PROFITS

1 Brunswick 20957.5

2 Financial Dynamics 7514.5

3 Lowe Bell Financial 6295.3

4 Citigate Communications 5061.5

5 Hudson Sandler 1508.8

6 Ludgate Communications 1396.2

7 College Hill Associates 1390.0

8 Square Mile 593.7

9 Buchanan Communications 524.5

10 Lansons Communications 197.5

Source: Hemmington Scott.