UK: MANAGING REVOLUTION - When makeovers aren't enough - When a dominant firm's sales dive because its base ...

UK: MANAGING REVOLUTION - When makeovers aren't enough - When a dominant firm's sales dive because its base ... - MANAGING REVOLUTION - When makeovers aren't enough - When a dominant firm's sales dive because its base market is shot, a cosmetic fix alone

by ROBERT HELLER, he was founding editor of Management Today.

MANAGING REVOLUTION - When makeovers aren't enough - When a dominant firm's sales dive because its base market is shot, a cosmetic fix alone is not enough. New markets need new models - and new leaders.

Companies fail when they become complacent and think that they will always be successful, argued one super-successful high-tech boss. 'Even the most successful companies must constantly reinvent themselves,' he added. But reinvention has always been far easier said than done - especially in IT.

Sign in to continue

Sign in

Trouble signing in?

Reset password: Click here

Email: mtsupport@haymarket.com

Call: 020 8267 8121

Register

FREE

  • Up to 4 free articles a month
  • Free email bulletins

Register Now

Become a subscriber

From £66 a quarter

  • Full access to managementtoday.co.uk
  • Exclusive event discounts
  • Management Today's print magazine
  • Plus lots more, including our State of the Industry Report.

Choose a Package