Some companies find an edge in unlikely places - in magic, for example, or, more specifically, in John Hotowka, 'Yorkshire's only corporate magician'. Hotowka, winner of Britain's top award for close up magic, an honour previously held by Paul Daniels and Ali Bongo, has carved out a niche as motivator, entertainer and ice-breaker at all manner of business events. Satisfied clients include Bass, Allied Colloids, Rowntree Nestle and British Coal. How does he do it?
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