How to do more when you have less

Sponsored Round Table: Our panel explores how a strategic approach to managing costs pays dividends by allowing space for expansion and investment, while still trimming off the flab.


MT and Auditel sat down with a panel of experts to debate how it's possible for businesses to manage costs but still expand. On the panel were Ian Wylie, MT special projects editor; Rachel Parr, chief finance and strategic initiatives director, Save the Children; Charles Baden-Fuller professor of strategy, Cass Business School; Chris Allison managing director, Auditel; Stephen Ibbotson head of finance and management faculty, ICAEW; Maggie Frost group finance director, VCCP; and Oliver Hogan director, Centre for Economics and Business Research.


Ian Wylie: What's the relationship between growth and cost management in your organisations?

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