"Why I took my company public at an early stage"

One minute briefing: The CEO of dynamic pricing platform Quicklizard, Pini Mandel, outlines the strategic reasons behind its IPO.

by Lauren Brown

When Pini Mandel, CEO and founder of Israeli company Quicklizard – an AI-powered, omnichannel dynamic pricing platform – decided to go public on the Tel Aviv Stock Exchange in February, it was a strategic move.

In doing so at such a relatively early stage in the company’s journey - which began in 2013 - Mandel hoped to raise a further $13.8m in capital for expansion across Europe and enhanced research and development into AI-powered dynamic pricing. 

He explains why he took this route instead of fielding private investors. 

Sign in to continue

Sign in

Trouble signing in?

Reset password: Click here

Email: mtsupport@haymarket.com

Call: 020 8267 8121

Register

FREE

  • Up to 4 free articles a month
  • Free email bulletins

Register Now

Become a subscriber

From £66 a quarter

  • Full access to managementtoday.co.uk
  • Exclusive event discounts
  • Management Today's print magazine
  • Plus lots more, including our State of the Industry Report.

Choose a Package