Words-worth: Content

Since the first days of the web, people have been telling us that 'content is king'. But where does the word come from?

by John Morrish
Last Updated: 30 Jan 2014

But, now, 'content' has outstripped the online industry. Derived from the Latin noun contentum, which means simply 'that which is contained', it now embraces everything that was once called 'editorial'.

Writers, photographers, and filmmakers have become 'content providers'; those who buy their work, in print, online, or in broadcast, are 'content managers'. 'Content' should not, ideally, be confused with 'contents'; that's the stuff you find inside a tin of beans.

Find this article useful?

Get more great articles like this in your inbox every lunchtime

When spying on your staff backfires

As Barclays' recently-scrapped tracking software shows, snooping on your colleagues is never a good idea....

A CEO’s guide to smart decision-making

You spend enough time doing it, but have you ever thought about how you do...

What Tinder can teach you about recruitment

How to make sure top talent swipes right on your business.

An Orwellian nightmare for mice: Pest control in the digital age

Case study: Rentokil’s smart mouse traps use real-time surveillance, transforming the company’s service offer.

Public failure can be the best thing that happens to you

But too often businesses stigmatise it.

Andrew Strauss: Leadership lessons from an international cricket captain

"It's more important to make the decision right than make the right decision."